The customer is king in today’s consumer world. They are treated as royalty by various businesses. Businesspeople do anything to woo customers to buy a product or service.
This wooing scenario isn’t new in the auto industry. The same rule of courting customers applies to auto manufacturers and their distributors. This is where big names companies like Honda become a standout.
With that, here are a few qualities you should look for in a trusted auto brand:
Unparalleled Customer Service
Honda is a big name in the automobile world, and aside from the high-performance vehicles, they are also known to treat their customers very well. A recent study shows that Honda is one of the top five auto brands when it comes to customer satisfaction.
This dedication also cascades to their dealers and partners. They are always there to help customers; if not physically present, they are available on the phone or online round the clock.
Comprehensive Coverage and Protection
A good automotive company should have excellent warranty packages for customers. The staff should also ensure that you get the best after-sales service for your automobile during the warranty period. As Sisley Honda puts it, customer care shouldn’t end after you drive your new car away from the dealership. They will ensure that the vehicle is serviced properly and all damaged parts are replaced by genuine originals, so long as the warranty covers it.
More than Cars
Aside from a great lineup of cars and outstanding financing services, a good auto company should also offer a range of services related to their industry. Once a customer purchases their automobile, they instantly become a part of the auto company’s growing family. Their representatives can then be contacted for any queries or concerns.
A good automotive company should be reachable in various ways, including via:
- Phone: A knowledgeable customer-care support staff should always be available through phone or through the Internet. There are also physical customer support counters available at some locations.
- Partner companies/Authorized centers: You can browse their websites for the local customer care details or to find the nearest authorized company outlet for spare parts.
- Website contact form: They have a complaint or query link available on their website for various departments and concerns such as general complaints, sales-, or warranty-related issues.
Buying a car is always a major decision. It’s only practical you’ll want to get yours from a trusted brand known for excellence in both product and service.